Clickable size buttons on hover boost collection page conversions and add-to-cart rate
Discover how clickable size buttons on product cards enhanced user engagement and increased add-to-cart actions by 17.3%. Explore the results now!
Metric
Conversion rate
Lift change
+7.3%
Control
Variation
If product cards show sizes on hover, then the add-to-cart rate will rise because customers can quickly add items from the collection page.
What We Changed
- Added clickable size buttons on product cards.
- Enabled direct add-to-cart from the collection page.
- Displayed out-of-stock sizes as disabled.
Detailed breakdown
Conversion Rate
+6.5%
Orders
+5.2%
Key Learnings
- Quick access to size selection increased add-to-cart actions.
- Streamlined navigation reduced friction for repeat buyers.
- Direct product interaction improved conversion rates.
- Visibility of sizes on hover enhanced user engagement.
